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Guidelines for posting jobs with SmartStart


Here are tips that will help you go from signup to hiring success in no time with SmartStart.

Review process

We have a review process for all companies who sign up for a SmartStart account:

  1. When you post your company's first job, your account automatically goes into a review queue. 
  2. We'll check your account for some basic requirements to make sure you're legitimate. 
  3. We'll also review your job ad to ensure it meets the standards of the job boards
  4. If everything looks good, we'll publish your job publicly within 24 - 48 hours, to the free aggregators and paid job boards you've chosen.

Passing this review means that your company is "whitelisted", and future jobs will be published as well.

Until you pass our review, your jobs will not be posted publicly. Neither you nor candidates will not be able to find your jobs on job boards.

How do I know I've passed?

Check 24 - 48 hours after you post your first job and search for your company. If you see your job(s), you're all set! Candidates will be able to find and apply to your jobs. If you post the job over the weekend, check back on Tuesday or Wednesday.

For most companies, once they've passed, SmartRecruiters won't need to review their jobs again. However, we sometimes investigate negative feedback from candidates, partners or job boards. 

What if I don't pass?

If we don't whitelist your account, you'll still be able to advertise jobs with a Career page or Job Widget, but your jobs won't be published to free or paid job boards.

Account review criteria

Your company will have no issue passing our account review if the following are true.

URL, email, and company name were provided when your account was created, by you or someone else who created the account. Any Admin on your account can edit or update these details from the Company details page. 

Your company website is accessible, and matches your company name.

Candidates want to learn more about your company, so they'll look for your site. If you're a new company, make sure your website is completed and accessible before you sign up for SmartStart. Otherwise, you won't pass the review.

Your email address' domain matches your website domain.

You may use a personal email from providers like Google or Yahoo, or a generic email address such as, but that will make account verification more difficult for us, and may delay the process.

You have a discoverable LinkedIn Profile

We'll look on LinkedIn to make sure you're a real person, and are associated with the company. While you can sign up for SmartStart with any valid email address, we recommend using a work email, with your company's name. Doing so will help us verify you're associated with the company on LinkedIn.

Your first job ads are high-quality

They're well written, with a good title and sufficient description. Candidates are unlikely to respond to poorly written job ads, and job boards don't want to list low-quality jobs.

SmartRecruiters only reviews your job ads to make sure they'll be accepted by job boards and perform well. Don't worry! We have no opinion on the nature of the jobs themselves. 

Tips for posting jobs

A high-quality job ad is the key to attracting the most and best candidates. Follow these tips to ensure that your first job ad helps you pass account review, and that subsequent job ads succeed on the job boards (and aren't blacklisted by the boards).

See our blog post for more tips.

Give the job a common, descriptive title.

A good title will help candidates easily identify the type of role (part-time, full-time, etc), the level of seniority required,  and the skills they'll need to be successful applicants. Don't include extra information in the title like "Immediate hire" or "high salary". Job boards may consider this evidence of spam.  If you're hiring for a remote position, make sure to include "Remote" in the job title. 

A good title will also help SmartRecruiters make suggestions, from ads for similar roles posted by other companies, for the ad's Job Description and Qualifications sections.


Include a good company description

Candidates want to know your company's values, mission, and culture. They want to get excited about working for you. A few sentences are enough. You can include things like benefits and extra perks (paid health insurance, gym membership, flexible working environment, travel opportunities, etc.) to differentiate yourself from other companies, and also show that you care deeply about your employees.

Include sufficient detail for the job description and qualifications

Clearly outline the role's responsibilities and qualifications that the ideal candidate should have. Describe the day-to-day activities, the team structure and dynamic, collaboration culture, and any other details that will help the candidate decide that the position sounds like something they'd love to do!  Sell the position to candidates! Convince them why your company, and that job, are the right choice for them.

Don't overdo it: a few paragraphs with 2-3 sentences each are sufficient for each field. If your ad is too short, or has minimal detail, candidates might perceive it as a low-quality effort and that you aren't serious about hiring great talent.

Write a well-formatted ad

Use the rich-text formatting options in the Company/Job Description and Qualifications sections to create bulleted lists for readability, and add bold/italic for emphasis. Well-formatted job ads demonstrate professionalism and authenticity to candidates. Make sure there isn't a lot of extra whitespace between lines or words, and use correct punctuation.

For best results, don't copy/paste text from another editor (such as Word or TextEdit) into the fields, since the formatting may not be preserved in the job ad when it's published.

Be careful if posting the same job in multiple locations

Job boards will often flag, as spam, jobs with identical names and descriptions that are posted in multiple locations unless there's a good reason for the company to do so, such as a retailer hiring for the same position in different stores.

If you're hiring for the same job in different cities or offices, and:

  • the position is remote, make sure to add "Remote" into the title. We recommend that you post no more than 3 of these jobs. Otherwise, job boards might perceive them as spam.
  • the position is for one of your locations,  you can post as many as you like, as long as each job is associated with a single physical location. In other words, one job ad for each position at each location. Don't advertise multiple locations in the same job ad.

Don't post Work-from-home, Commission-only, or self-employed positions

Unfortunately, these types of jobs violate our Terms & Conditions. You won't pass the account review if you post one of these types of positions as your first job. 

All jobs that pay commission should also have an hourly or salaried wage. This can be a range, a specific number, or simply a statement that the job pays base wages plus commission.

Remote jobs are ok! Just make sure to specify a location in the relative area where someone would work. For example, if you're hiring an Account Executive for the northeast US, post the job with the location of your nearest offices, or in a major metropolitan area such as Boston, New York, Hartford, etc., if you don't have a nearby office.

There are differences between work-from-home and remote jobs:

  • Remote workers are part of the company, and are employees or contractors. They may work out of their homes, offices, or co-working spaces, but whereever they work, they're essentially working from one of the company's "office locations".  They have a company email address, are part of a team, and must be available and connected to the company during work hours. These jobs pay salaries or hourly wages, and may have benefits such health insurance.
  • Work-from-home jobs don't have a specific wage. Workers are often paid for a single unit of work, such as number of packages shipped or surveys taken. They have no real relationship with the company other than payment for work performed.